I am highly skeptical that national branding is affected by a single cheer.
When your own fan base, students, and alumni call a team OU 99.8% of the time, why would you expect other people to refer to your school and team as OHIO?
Sure, the scoreboard will say "OHIO". But ask these same people what the Attack Cat logo says (clearly OHIO), and they'll say OU like there's only two letters. Drives me up the wall.
Who really cares what we're branded with? OU, Ohio, Harvard on the Hocking, all refer to the same school. We're getting national attention, and as long as we keep winning, there's going to be OHIO on the top 25 ticker for ESPN.
I bet USC fans are super mad that they're known by every sports person out there by their acronym, not the full university name.
If you're into adding chants with OHIO in them, then by all means share your ideas. The Ozone higher-ups would love to hear them. OU-OH YEAH is our battlecry.
Last Edited: 10/15/2012 12:01:44 PM by LoganElm_grad09