Who cares about what an off-campus store displays in their windows? What really needs to be done is to find a way to stop people from wearing ohio state gear to Bobcats games.
p.s. The bookstore has always been owned by Follett, even when it was called Logan's.
Not true.
After Follett bought the book store for a number of years they kept the "Logan's name." Then after awhile they dropped the name. Before that it was a locally owned store just like the College Book Store.
FYI, and feel free to research it... Logan's University Bookstore opened on 8/1/1952 as one of the first Follett locations in Ohio. The name Logan's was chosen based on the regional familiarity of the name at the time. This was to draw customers into the store.
Follett's Bookstore has always been corporate, and they've also always had a much higher standard of customer service than College or the now defunct Specialty (which was also a corporate store - Owned by Nebraska Book Company).
Logan's and Follett's have always been one in the same. The name change came with a drive for brand recognition by Follett corporate in the 1990s. Though I have no love for Miami University, I will mention that a similar change occurred at the same time with their bookstore. The name changed from "Miami Co-op Bookstore" to "Follett's Miami Co-op Bookstore."
The name "Logan's Bookstore" is still owned by Follett, and can be seen as an alternate name on the Follett's Bookstore BBB page.
I like how you point out, without a trace of self-awareness, that Follett's decided to call their Athens store "Logan's" as a way to trick the locals into thinking it was a locally owned store and not a corporate chain.
Posting merchandise of a rival school in a store window mere feet from college green is not a good business decision,imo. I understand from a corporate standpoint that the data analysis of the demographics of the blah, blah, blah, justifies it but you've also got to understand your place in the community. Students, locals and alums buy Ohio branded merchandise because they are proud of their association with Ohio University, it helps when the seller of the merchandise shows pride in Ohio University too.
With that being said, I won't be boycotting Follett's. The truth is that in the 20+ years that I have been purchasing OHIO branded merchandise (I have a house full of it) I've only purchased a couple of items from Follett's for no other reason than I've never found their selection to be very good. Maybe if they spent less time worrying about Buckeyes fans and more time focused on what Bobcat fans want that would change. If so I'll happily spend my money there too.