We have had this reputation for decades...even generations. It was the rep back in '83 when I (and a number of others on this board) graduated. I remember talking to someone in Pennsylvania in '82 and, during the conversation, they found out I went to Ohio. They asked if "Ohio was such a big party school?" (they were from the Cleveland area) My answer was that every school is, if the student wants it to be. I then discussed the quality of the J-school, Mass Comm, engineering, education, etc. Count me in to the group that says the college should accept the reputation, but present it as a component of the 360 degree we provide. As far as it hurting our enrollment, I see limited evidence of that. Georgia, Wisc., PSU and others that are also consistently on this list have not experienced a decline in applications. If we are, I think pointing to a 40-year old party school reputation is an easy, and questionable conclusion.
I lived in Gam Hall in the mid-60s. During each school year several times we would invite a sorority or girls dorm to a mixer - on Saturdays at 8 a.m. So, yes, the party school rep does go back a tad.
In my mind, the only way that OU could escape its party school rep would be if somehow we could lift the campus and plop it down in a major city where most kids go home for the weekend.
It would be wise if Rod McDavis invited a group of alums with significant experience in crisis communications and media relations to Athens to discuss a more effective way of dealing with the perennial party school headlines.
It seems to me that at any school where some 80 percent or more of the students remain on campus on weekends, major partying is likely to happen.
To me it is that very fact - a high percentage of students remaining on campus on weekends - that contributes to the intense emotional connection that binds alums to our alma mater.