So I can't seem to find basketball expense data back to the mid-90s like I was hoping, but even in just the last few years the differences in spending between the Horizon, Colonial and MAC is pretty stark. And the difference between MAC football and basketball spending during that period is equally stark.
I pulled conference average basketball spending data for each of the three conferences. Back in 2006, both the Horizon and the CAA spent about 11% more on basketball on a yearly basis than did the MAC (a gap of roughly $145K per year per school). Between 2006 and 2009, the Horizon increased its basketball spending by 22%, while the Colonial increased its hoops spending by 25%. Meanwhile, the MAC only increased its basketball expenditures by 13% over the same period of time. As a result, what used to be an 11% gap has doubled, with the Horizon now spending 20% more than the MAC, and the Colonial spending 23% more. In real dollars, the average Horizon school now spends $297,311 more per year on basketball than the average MAC school, while the average Colonial school spends $346,812 more (data all from the U.S. Dept. of Education -
http://ope.ed.gov/athletics/).
So it is pretty clear that the Horizon and CAA have invested much more heavily in hoops than the MAC has over the last few years. Now the question is what effect MAC football has had. From 2006 to 2009, the MAC has increased its average football spending by 22%, from $4,632,756 per school to $5,635,785, an increase of just over $1 million per school in just 3 years for the mathematically challenged. Meanwhile, as noted above, the MAC has only increased its basketball budgets by an average of 13% during that same period, resulting in an overall increase of under $174,000 per school, or over $825,000 less than the average increase in MAC football spending over the same period.
Thus, I think it is abundantly clear that the MAC has prioritized football over basketball the last few years, resulting in the investment disparaties above. As a result, it is no surprise that both the Horizon and Colonial have lapped the MAC in terms of conference-wide basketball ratings.
Hopefully this now puts to rest the debate over whether the MAC's football spending has hampered MAC basketball. The answer is certainly yes. Now we can instead simply focus on whether this is the most prudent strategic decision.
Last Edited: 12/15/2010 6:39:43 PM by Flomo-genized