Wasn't that when you turned "Knorr" into a verb?
Jeff, I was going to post the same thing before I saw your post. That's my recollection, too, despite our Certified Pigskin Analyst's thought that he came up with this earlier. I remember a post by him, which I think was after the Beefs' disaster, that showed multiple examples of how to use the new English verb Knorr in various contexts. Too bad the archives were lost.