Boss: When did you stop beating your wife?
Nice one, Bob.
To be honest, most "push" surveys are slightly more subtle.The normal thing is to ask some leading questions and/or slip in some "facts" in between questions to influence the outcome. For example, you might see:
1. Name a fond memory of a football Saturday.
2. What is your favorite thing about football games on Saturday afternoons.
3. What is the most annoying thing about week night games?
Interject Fact - Did you know that attendance of Saturday games is 30% higher than weeknight games?
4. Do you think football games should be held on Saturdays or week nights?
Now, suppose instead the poll was:
1. Do you like it when the Bobcats are on National TV?
2. When the Bobcats are on National TV, do you ever hear from friends that they saw the game?
3. Name an example of a time when someone recognized your Bobcat gear, after having seen the Bobcats play on a weeknight game on National TV.
Interject Fact - Did you know that, following the MAC agreeing to play weeknight games in November on TV, the recruiting services all showed a dramatic improvement in the quality of recruits going to MAC schools, and since that agreement, the term MACtion is becoming well known, and MAC teams are setting records for wins over BCS schools?
4. Do you think football games should be held on Saturdays or week nights?
Even though question #4 is identical, the responses you got would not be.