I don't typically like to be THAT GUY, and I also don't like spending a lot of time second guessing the Cutler administration on matters of policy, but I really think it is time to sell beer, everywhere in Peden, and to anyone of age. We lose both students and GA customers to their tailgates/house parties/Uptown, and it is because some of them want to BOTH watch the game AND catch a beer. No shame on them as they paid for their doucat, so why not provide the atmosphere in Peden so they can have both?!
The data shows that consumption is down in OHIO's student population of both alcohol and drugs, and arrests are down for alcohol and drug related issues. Selling beer at seven events a year is not going to reverse that positive trend.
I've been in enough collegiate stadiums at this point that sell beer to the general population and students that to my untrained eye are not having significant intoxicated/rowdy/unruly fan issues. At this point I believe it will create needed revenues and will provide an atmosphere that will both attract new fans and entice current consumers of the football product to remain later into the event. Sell students a $4.00, 16oz. PBR, and you'll both retain them later in the evening and turn a nice profit. Hell, Peden might even turn into a really cool place to be for more students than we currently attract.
I say convert the Touchdown Club into a Jackie O's beer garden, create a sports bar area behind Victory Hill complete with leather couches and big screens with multiple games to view while there are breaks in action on the field, and let the beer flow. (and the profits, for that matter) If you went to Louisville, you can see that money makes a difference in the success of a program, and money isn't going to be less important anytime soon.
If I were a business person in Cbus/Parkersburg/Lancaster/Zanesville/Chillicothe and could use the event to entertain customers, and could do so with our the short ticket cost AND with access to beer/hospitality through the event, I'd be all over it.
Commence the stoning...NOW!
Last Edited: 9/15/2013 7:06:11 PM by D.A.