Ohio Football Topic
Topic: Akron Rebranding
Page: 2 of 2
OUs LONG Driver
General User
OLD
Member Since: 12/20/2004
Location: Copley, OH
Post Count: 707
person
mail
OUs LONG Driver
mail
Posted: 9/1/2015 3:20 PM
I have no firm evidence of this but I'm pretty sure the name change of Circleville Bible College to Ohio Christian University has been a success for that school. I grew up 5 minutes from there and only know of 1 person who went there when it was Circleville Bible College (it was viewed as lower than OU-Lancaster for sure amongst my peers). OU-L was viewed as the ultimate fallback school for the locals while CBC was pretty much a non-starter with everyone I knew. I've since moved to Cleveland and Akron and met people who spoke of it favorably as OCU and even met a couple guys who played basketball for them who were pretty good players.

Obviously the Akron thing is on another level, but a simple name change certainly can have a huge impact. I don't worry about them watering down our brand.
OhioCatFan
General User
Member Since: 12/20/2004
Location: Athens, OH
Post Count: 15,696
mail
OhioCatFan
mail
Posted: 9/1/2015 8:18 PM
Alan Swank wrote:expand_more
Found this little tidbit on quick facts about Akron interesting:

1959: The University's first doctoral degree was awarded, in polymer science. In so doing, Akron became the fifth Ohio university to offer doctoral work, following Ohio State, Western Reserve, Case and Cincinnati
Well, OHIO did grant a few Ph.D.s in the late 19th century and then not another one until the 1950s. That first 20th Century one was in chemistry. I belive one of my father's best friends, Larry Eblin, was the dissertation adviser. So, once again, Akron can't get its facts straight. Anyone surprised?

Edit: OK, I checked with Larry Eblin's son, Jim, and he is pretty sure that the Ph.D. in question in chemistry was granted in 1957. He also remembers that it was in organic chemistry. It turns out that his father was not the director of the dissertation but was the chairman of the department at the time. Jim believes the dissertation director (preceptor in his words) was one Robert Ingham. Jim further remembers that the candidate's surname was Denham and that Dr. Denham later taught at either Hiram or Marietta College.
Last Edited: 9/2/2015 1:22:18 AM by OhioCatFan
Pataskala
General User
P
Member Since: 7/8/2010
Location: At least six feet away from anybody else
Post Count: 9,465
person
mail
Pataskala
mail
Posted: 9/1/2015 8:25 PM
I think they should call themselves Ohio Polytechnic Institute of Education -- OPIE. They could get Ron Howard as a spokesperson.
DelBobcat
General User
Member Since: 8/27/2010
Location: Cincinnati, OH
Post Count: 1,135
mail
DelBobcat
mail
Posted: 9/2/2015 10:04 AM
TheBobcatBandit wrote:expand_more
Ask people where Akron is or what U of A is they will know. At least in Ohio.
Only in Ohio. No one else in the world knows where Akron is. Some people MIGHT be able to point out that it is in Ohio, but definitely nothing more specific than that.

As UA they only appeal to people in Northeast Ohio really. No one in Cincinnati is considering going to Akron. The Ohio market, and especially the Northeast Ohio market is saturated with schools competing for the same students. After Ohio, Miami, Cincinnati, and OSU all of the other state schools are interchangeable to most people and competing for the same small crop of in-state students. A name like Ohio Tech would potentially set them apart from those other institutions and maybe even get them some recognition outside of Ohio. Or it'll fail miserably. But Akron is in pretty dire straits as it is, so why not try the hail mary?
I don't get how it would set them apart when there're numerous other schools with the word Ohio in it. Also numerous other schools with the word tech in it. However there're 0 other schools with the word Akron in it. It would make some sense if most of their schools students were tech majors but they're not. They would be alienating most of their student population. Which is bound to lead to mass protest. I've seen a petition or two on Facebook already from people who went to my high school urging for them not to change their name.
I see your point but there are tons of schools with Virginia in their names and we all know Virginia Tech. Ditto for Georgia Tech, so I can see Akron's line of thinking too. Ohio and Ohio State are taken. The next most "recognizable" name would be Ohio Tech.
SBH
General User
SBH
Member Since: 12/20/2004
Post Count: 4,679
person
mail
SBH
mail
Posted: 9/2/2015 10:06 AM
I want to reiterate the fact that the new president at UA has specifically mentioned that the name change would allow them to incorporate the state outline into their logo. That's a huge problem, IMO.
OhioStunter
General User
Member Since: 2/18/2005
Location: Chicago
Post Count: 2,516
mail
OhioStunter
mail
Posted: 9/2/2015 10:40 AM
DelBobcat wrote:expand_more
Ask people where Akron is or what U of A is they will know. At least in Ohio.
Only in Ohio. No one else in the world knows where Akron is. Some people MIGHT be able to point out that it is in Ohio, but definitely nothing more specific than that.
Airplane landing, with a caption 'AKRON, OHIO'.


[Firestone Boardroom, Akron]

A boardroom very much like that of the Yankees, but with a Firestone sign on
the wall. Several people sit around the table, including Reilly, and George,
who is filling his face from a large dish of shrimp.

REILLY: So, George. You're proposing a snow tire day at Yankee Stadium?

GEORGE: (through a mouthful) Long as they don't throw 'em on the field.
(laughs) Huhu. (indicating dish) Help yourself to some shrimp, I brought
enough for everybody.

MCADAM: (doubtful) I have to say this, this proposal doesn't make a whole lot of sense.

GEORGE: Well, you never know. (picks up more shrimp) Let's see how many I can fit in my mouth.

George begins picking up shrimp one by one and stuffing them into his mouth.

REILLY: (leaning forward) You know, George...

George looks up, expectantly.

REILLY: The ocean called. They're running outta shrimp.

Everyone around the table laughs. Except for George, who looks triumphant. He swallows, and uses a napkin to clean his fingers.

GEORGE: (standing) Oh yeah, Reilly? (smugly) Well, the jerk store called.
They're running outta you
Last Edited: 9/2/2015 10:40:42 AM by OhioStunter
Pataskala
General User
P
Member Since: 7/8/2010
Location: At least six feet away from anybody else
Post Count: 9,465
person
mail
Pataskala
mail
Posted: 9/2/2015 11:30 AM
OhioStunter wrote:expand_more
Ask people where Akron is or what U of A is they will know. At least in Ohio.
Only in Ohio. No one else in the world knows where Akron is. Some people MIGHT be able to point out that it is in Ohio, but definitely nothing more specific than that.
Airplane landing, with a caption 'AKRON, OHIO'.


[Firestone Boardroom, Akron]

A boardroom very much like that of the Yankees, but with a Firestone sign on
the wall. Several people sit around the table, including Reilly, and George,
who is filling his face from a large dish of shrimp.

REILLY: So, George. You're proposing a snow tire day at Yankee Stadium?

GEORGE: (through a mouthful) Long as they don't throw 'em on the field.
(laughs) Huhu. (indicating dish) Help yourself to some shrimp, I brought
enough for everybody.

MCADAM: (doubtful) I have to say this, this proposal doesn't make a whole lot of sense.

GEORGE: Well, you never know. (picks up more shrimp) Let's see how many I can fit in my mouth.

George begins picking up shrimp one by one and stuffing them into his mouth.

REILLY: (leaning forward) You know, George...

George looks up, expectantly.

REILLY: The ocean called. They're running outta shrimp.

Everyone around the table laughs. Except for George, who looks triumphant. He swallows, and uses a napkin to clean his fingers.

GEORGE: (standing) Oh yeah, Reilly? (smugly) Well, the jerk store called.
They're running outta you
https://www.youtube.com/watch?v=-Sq-g-UXuMk
OUPride
General User
OUP
Member Since: 9/21/2010
Post Count: 578
person
mail
OUPride
mail
Posted: 9/2/2015 11:54 AM
SBH wrote:expand_more
I want to reiterate the fact that the new president at UA has specifically mentioned that the name change would allow them to incorporate the state outline into their logo. That's a huge problem, IMO.
If I had to guess, I would say that AU is going to attempt to do two things: make themselves the dominant partner in any merger with Kent and then position themselves to be a Northeast Ohio equivalent of UC. This would not prove good for Ohio. That being said, the President and board up there seem to be utterly corrupt and incompetent, and I just don't see them pulling off a tenth of what they seemingly have in mind.
MedinaCat
General User
MC
Member Since: 12/20/2004
Location: Lakewood, OH
Post Count: 750
person
mail
MedinaCat
mail
Posted: 9/2/2015 9:16 PM
OUPride wrote:expand_more
I want to reiterate the fact that the new president at UA has specifically mentioned that the name change would allow them to incorporate the state outline into their logo. That's a huge problem, IMO.
If I had to guess, I would say that AU is going to attempt to do two things: make themselves the dominant partner in any merger with Kent and then position themselves to be a Northeast Ohio equivalent of UC. This would not prove good for Ohio. That being said, the President and board up there seem to be utterly corrupt and incompetent, and I just don't see them pulling off a tenth of what they seemingly have in mind.
Actually they are working to fix the previous administration which was corrupt and incompetent. Would not want to be in their shoes.
Pete Chouteau
General User
Member Since: 11/17/2004
Location: You Can't See Me
Post Count: 1,696
mail
Pete Chouteau
mail
Posted: 9/2/2015 9:17 PM
Let me be the first to call Scott Scarborough the Kirby Hocutt of College Presidents.

Let it burn.
Showing Messages: 26 - 35 of 35
MAC News Links



extra small (< 576px)
small (>= 576px)
medium (>= 768px)
large (>= 992px)
x-large (>= 1200px)
xx-large (>= 1400px)