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Topic: TV viewers
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Alan Swank
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Posted: 9/13/2017 12:37 PM
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403K watched our TV game versus Purdue on FS1. 966K watched Oklahoma State vs. South Alabama on ESPN2 at the same time. Can someone who knows the industry shed some light on the significance of those numbers?
Deciduous Forest Cat
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Posted: 9/13/2017 3:35 PM
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Alan Swank wrote:expand_more
403K watched our TV game versus Purdue on FS1. 966K watched Oklahoma State vs. South Alabama on ESPN2 at the same time. Can someone who knows the industry shed some light on the significance of those numbers?
This is just idle speculation, but I would venture that espn2 is in at least twice as many households. I would also bet that the advertisers for the espn2 time slot paid more than twice as much as those for fs1.
UpSan Bobcat
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Posted: 9/13/2017 4:27 PM
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Deciduous Forest Cat wrote:expand_more
403K watched our TV game versus Purdue on FS1. 966K watched Oklahoma State vs. South Alabama on ESPN2 at the same time. Can someone who knows the industry shed some light on the significance of those numbers?
This is just idle speculation, but I would venture that espn2 is in at least twice as many households. I would also bet that the advertisers for the espn2 time slot paid more than twice as much as those for fs1.
Actually, they have pretty similar household reaches. ESPN2 is in just a tiny number more homes. They are both in nearly every cable package. The difference is the perception. Many people don't even know they have FS1.
Alan Swank
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Posted: 9/13/2017 6:13 PM
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What I was getting at was this - are those good numbers or at least good enough to warrant playing on Friday night?
cc-cat
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Posted: 9/13/2017 6:31 PM
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Out of football season FS1 often shows UFC fights in that time slot. We appear to have pulled 3 times more viewers than the fights. So from FS1's view it is definitely worth it. Showing "off conference" games turn a good profit. As a fan in the Carolinas I liked it. Can't speak for others.
Speaker of Truth
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Posted: 9/13/2017 6:42 PM
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ESPN or ESPN 2 are the premier channels you want to be on. They always have been. More people watch those channels out of habit and thus get much better ratings and opportunity to promote their games. Those seem like decent ratings. Friday night is a bad TV night. The value of this is mostly monetary from the TV deal. Casual viewers is just a small add on.
Alan Swank
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Posted: 9/13/2017 6:48 PM
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cc-cat wrote:expand_more
Out of football season FS1 often shows UFC fights in that time slot. We appear to have pulled 3 times more viewers than the fights. So from FS1's view it is definitely worth it. Showing "off conference" games turn a good profit. As a fan in the Carolinas I liked it. Can't speak for others.
Good point about alums around the country and even in Athens. I enjoyed watching too but had it been on Saturday, we had rooms reserved for Friday and Saturday for 10 months just like we did for Tennessee. Already got rooms for UVA next year. That should be a great trip.
bobcatsquared
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Posted: 9/13/2017 8:11 PM
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Alan Swank wrote:expand_more
Already got rooms for UVA next year. That should be a great trip.
Alan Swank in Charlottesville. I can see the headlines now.
ytownbobcat
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Posted: 9/13/2017 9:03 PM
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This is probably reported elsewhere but we were told that Purdue hosted a double or triple header for High School football at their stadium last Saturday.
Always though that Friday was high school football night and NCAA tried to shy away from competing.
TV seems to rule the roost so the high school showcase Saturday games were a nice tradeoff.
Not sure of the dynamics of what game goes on what network. Hopefully not too many people saw the second quarter of our game.
Ohio69
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Posted: 9/14/2017 8:31 AM
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Alan Swank wrote:expand_more
What I was getting at was this - are those good numbers or at least good enough to warrant playing on Friday night?
The only numbers that matter are on the check Purdue received from FS1.
Last Edited: 9/14/2017 8:32:07 AM by Ohio69
OU_Country
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Posted: 9/14/2017 12:27 PM
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bobcatsquared wrote:expand_more
Already got rooms for UVA next year. That should be a great trip.
Alan Swank in Charlottesville. I can see the headlines now.
If you like to drink beer or wine, Charlottesville is a fantastic area. I may have to look into this one. Many of the wineries in the area are truly outstanding, and there are 2-3 great breweries, along with the downtown outdoor "mall".
Pataskala
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Posted: 9/14/2017 9:02 PM
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We were the 21st most watched game last week, ahead of Indiana-UVA, Houston-Ariz, ECU-WVU and Northwestern-Duke. We had less than half the viewers of the previous week's game in that time slot, Wash-Rutgers. But they didn't have to compete with blow by blow coverage of Irma, so it's tough to compare.

My guess is that we beat our ESPN3 audiences by 300,000.
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