I like the atmosphere that has been created in Athens in the Frank Solich era. We're always atop the MAC, but I digress, the entire MAC has an attendance problem. Here's a pretty good article regarding said issue. But I guess I'm most dissapointed that large cities like Toledo, Akron, and Buffalo (or Cincinnati, although they're not MAC) can't get behind their local NCAA team the way Huntington, WV does Marshall for instance...
http://www.crainscleveland.com/article/20170104/BLOGS06/1...I'd say that the only MAC schools that have a combination of love for the school and interest in both the basketball and football programs are Ohio, Toledo and Western Michigan. And on and near all of those campuses you can find students and locals pulling for Ohio State, Michigan and Michigan State ahead of their respective teams.
I went to every Saturday home game in Athens this year, and every visit I saw uptown full of kids in Ohio State jerseys, and bars and houses with Ohio State gear. The culture is better than when I was in school 20 years ago, but it has a long way to go.