Brian Smith (No, not that one)
4/3/2019 2:33 PM
To pay the salaries of multiple beat writers and give them benefits and travel budgets on a MAC-only website, you'd need to pay waaaaay more than $4.99 a month given the small pool of MAC fans. And the thing would last about as long as the AAF.
The Athletic is still a wait-and-see proposition covering the major teams, let alone mid-major athletics. (Who is going to read about the MAC from April to August? No one.) And no one knows if this model, which is being held up with VC money while it tries to develop its wings, is no sure bet. Like The National or Grantland, things that value quality over mass consumption rarely actually work out.
The dream is to do what Christopher Kimball did with Cook's Country/Kitchen...a standalone quality publication/website not beholden to any sponsorships or pandering. It's so damn hard to pull off, though.
I think student publications, pontificators who work for free and watch the games from their couches and SIDs that are kept afloat with student fees and the insanity that is college athletics funding will be the only games in town.
....
Most of our Scripps grads do great.
There was a time period there in the early 2000s when I was there that the industry was changing so quickly that the curriculum fell behind in trying to prepare us for the current landscape, but that's nobody's fault. The internet changed things so quickly there was no possible way to be ready for it.
I just never had any desire to work in any other wing of the profession than print. I started writing for a newspaper at age 13 and don't ever care to write online, do PR or corporate communications. My skillset and (lack of) people skills just don't translate well there (imagine that.) Plus, I kinda sucked at this whole thing beyond writing a good game story.
I'm happy to make double the salary with incredible benefits working on an assembly line now, doing sports writing and photography as a hobby on the side. And not deal with the insatiable vultures that count as the average news consumer these days. Jim Harrison wrote it better I suppose:“The world that used to nurse us now keeps shouting inane instructions. That's why I ran to the woods.”
Most Scripps grads have do really well in this new landscape, though.
I can't wait to one day tell my infant son I worked at a newspaper. It's going to sound like I'm telling him I was a bowling alley pinsetter.
Last Edited: 4/3/2019 2:58:22 PM by Brian Smith (No, not that one)