You're kidding me, Alan. You found this piece fairly balanced? This was a hatchet job on the sports program. The overall tone of the piece--and I can't believe you missed it--was that the university is in major funding trouble, and the athletics department is THE reason why. They even went so far as to "balance" the leaky roof in the music building with "excesses" of athletic spending.
(Interesting they showed only men's programs in their B footage. You would think women's programs at OU were nonexistent.)
"Almost half of student fees go to the athletic department." Now how many casual viewers will assume that meant total student cost (tuition) to attend the university?
Could they find no faculty members to offer a counterpoint to the Dr. Ridpath? Could they interview no students to offer counterpoint to Mr. Hippelite (sp?)?
Ultimately, the student athletic fee was not a hidden addition to these students. They knew about it when they chose to attend OU. There are plenty of academic options available to students with no athletic fee. The choice is theirs to make.
Regardless of how you feel about the athletic budget and the overall budget issue at OU, I don't see how you could describe this piece as "balanced."