Bobcat Love's Sense of Shame
1/19/2023 6:00 PM
10 years ago the NCAA allowed full cost of college to be paid, some places that was an extra $10K, and that still wasn't enough, so that was challenged. And again, as you know it only takes one state legislature to wreck the entire system.
The NCAA didn't do anything about gambling, but States did, now schools and the NCAA has to deal with death threats to their athletes when they miss kicks, FT's, goals. Again, everyone wants to blame the NCAA, but why? what can they do to stop any of this? I'm open to read your suggestions, because you always are thinking (not sarcasm).
I don't think the gambling comparison's all that apt, personally. States didn't legalize sports betting as a direct result of the NCAA's failure to do so. Whereas the NIL was a direct response to the fact that the NCAA was profiting on players NIL but prohibiting players from doing so. The courts agreed -- but before they did, the public sentiment shifted over the course of decades and the NCAA opted not to make meaningful changes. They could have, and I suspect they could have gotten away with changes that were far less drastic than state NIL laws have been. The play was to acknowledge the issue, share more revenue with players, and attempt to shift public sentiment. Maybe that revenue share took the form of a trust that couldn't be accessed for a set number of years; maybe it was cash, but that cash had to come from approved sponsors that also invested in the program. Maybe it could have been capped -- the NBA salary cap is negotiated as a percentage of revenue, for instance. And that's league revenue, not team revenue. You could easily envision taking the average revenue of D1 programs (or at a conference level) and capping player NIL earnings at a percentage of that.
Instead, the NCAA gave only an inch or two and politicians seized on a popular issue to pass legislation because the NCAA did nothing. Bottom line is that if the polling didn't show that people thought it was broken, legislators wouldn't have scrambled to fix it. NCAA inaction allowed that to happen. And there were paths that would have addressed the inequity the public perceived without upending the system. The NCAA didn't take any of those paths.
Now, I suspect there's no putting the cat back in the bag. But the NCAA made their bed here. Anybody paying attention knew their model wouldn't stand up to scrutiny; it ended up a unanimous decision on the Supreme Court. There aren't many of those these days, given how politicized the court's become. They had years to adapt and attempt to set the terms, and their inaction ended up leaving it to the states.