Sounds like you won't need to do much hard selling, but here are the things I like:
- Supporting the programs and school monetarily to the extent that I can
- Priority access to certain things (beer tent at tailgates, Rohr Room)
- Ticketing benefits (MACC, popular away games, etc.)
Things that I don't care much about but others might:
- Parking passes
- "Insider" access
- Tax benefits
This chart is pretty useful.
http://www.ohiobobcats.com/bobcatclub/ohio-bobcatclub-benefits-chart.html