New president facing declining enrollment, significant debt load. Thinks rebranding might help attract better quality students. One name being floated is "Ohio PolyTech." Commence snickering.
Snicker? LOL?
We should be very afraid. Ohio Tech is a genius move. Right now there's Ohio and Ohio State. (Nobody thinks of Northern Ohio.) But, Ohio Tech... Fits nicely on a lot of tee shirts and sweat shirts. Tougher for OHIO to differentiate itself. Not good for us at all.
They can start saying "if you are interested in science, math, engineering, and technology, well, Ohio Tech was created specifically for that for the state of Ohio".
You hear Akron or Toledo or Tulsa and you think its a nice public commuter style regional/city school. Ohio Tech is a totally different thing. Like Virginia Tech. Or Georgia Tech....
Genius move for them if they can pull it off me thinks.